About Us

Our Core Mission

joey bruno with blender photo

Hi I'm Joey and I'm the lead editor at Thrive Cuisine.

At Thrive Cuisine, our mission is to make veganism and plant based cuisine easy to understand, delicious, and accessible. 

Why Vegan? We believe that feeding the planet on plants is the most ethical, health promoting, and environmentally conscious option.

Make Vegan Food Unbelievably Awesome

At the same time, we don’t believe that being vegan is a choice made solely for health. If you want to be a “junk food vegan”, we’re okay with that.

That being said, not all of the vegan foods we talk about are health promoting.

We also believe that cooking with plants is by far the most creative. While anyone can throw some cheese or bacon on something and make it taste pretty good, it doesn’t really say much about their culinary ability.

Meanwhile, many talented chefs, bloggers, and home cooks have been busy transforming seemingly bland plant ingredients into masterpieces.

We want to make every effort to showcase this talent and provide you with recipes of our own!

Be sure to check out our vegan shopping list - one of the most helpful resources on the site.

We're Cooking Nerds

We're cooking nerds and are eager to make you into one as well!

Our kitchen appliance reviews are created to help you make the best choices for your home and recommend you some awesome vegan recipes with your new device.

Unlike other websites, we actually get down and dirty in the kitchen and you can find us on YouTube testing things like blenders, tofu presses and other kitchen gear.

Here's an example of what we're talking about...

Present the Latest and Most Reputable Nutrition Research

We don’t consider ourselves a “health” site, but presenting the latest in nutrition research is a big part of our mission.

We will never try to sell you any sort of “health” or weight loss program, but rather point you to the experts who specialize in keeping our most chronic diseases at bay such as (but not limited to):

  • Dr. Michael Greger
  • Dr. Neil Barnard
  • Dr. Caldwell Esselstyn
  • Dr. Joel Fuhrman